PRIVACY POLICY
1. An overview of data protection
General Information
The following information will provide you with an easy to navigate overview of what will happen with your
personal data when you visit this website. The term “personal data” comprises all data that can be used to
personally identify you. For detailed information about the subject matter of data protection, please consult
our Data Protection Declaration, which we have included beneath this copy.
Data recording on this website
Who is the responsible party for the recording of data on this website (i.e., the “controller”)?
The data on this website is processed by the operator of the website, whose contact information is available
under section “Information about the responsible party (referred to as the “controller” in the GDPR)” in this
Privacy Policy.
How do we record your data?
We collect your data as a result of your sharing of your data with us. This may, for instance be information
you enter into our contact form.
Other data shall be recorded by our IT systems automatically or after you consent to its recording during
your website visit. This data comprises primarily technical information (e.g., web browser, operating system,
or time the site was accessed). This information is recorded automatically when you access this website.
What are the purposes we use your data for?
A portion of the information is generated to guarantee the error free provision of the website. Other data
may be used to analyze your user patterns. If contracts can be concluded or initiated via the website, the
transmitted data will also be processed for contract offers, orders or other order enquiries.
What rights do you have as far as your information is concerned?
You have the right to receive information about the source, recipients, and purposes of your archived
personal data at any time without having to pay a fee for such disclosures. You also have the right to demand
that your data are rectified or eradicated. If you have consented to data processing, you have the option to
revoke this consent at any time, which shall affect all future data processing. Moreover, you have the right to
demand that the processing of your data be restricted under certain circumstances. Furthermore, you have
the right to log a complaint with the competent supervising agency.
Please do not hesitate to contact us at any time if you have questions about this or any other data protection
related issues.
Analysis tools and tools provided by third parties
There is a possibility that your browsing patterns will be statistically analyzed when your visit this website.
Such analyses are performed primarily with what we refer to as analysis programs.
For detailed information about these analysis programs please consult our Data Protection Declaration
below.
2. Hosting and Content Delivery Networks (CDN)
We are hosting the content of our website at the following provider:
External Hosting
This website is hosted externally. Personal data collected on this website are stored on the servers of the
host. These may include, but are not limited to, IP addresses, contact requests, metadata and
communications, contract information, contact information, names, web page access, and other data
generated through a web site.
The external hosting serves the purpose of fulfilling the contract with our potential and existing customers
(Art. 6(1)(b) GDPR) and in the interest of secure, fast, and efficient provision of our online services by a
professional provider (Art. 6(1)(f) GDPR). If appropriate consent has been obtained, the processing is carried
out exclusively on the basis of Art. 6 (1)(a) GDPR and § 25 (1) TDDDG, insofar the consent includes the
storage of cookies or the access to information in the user's end device (e.g., device fingerprinting) within the
meaning of the TDDDG. This consent can be revoked at any time.
Our host(s) will only process your data to the extent necessary to fulfil its performance obligations and to follow our instructions with respect to such data.
We use the following host(s):
HostPress GmbH
Bahnhofstraße 34
66571 Eppelborn
Data processing
We have concluded a data processing agreement (DPA) for the use of the above-mentioned service. This is a
contract mandated by data privacy laws that guarantees that they process personal data of our website
visitors only based on our instructions and in compliance with the GDPR.
Google Cloud CDN
We use the Google Cloud CDN content delivery network. The provider is Google Ireland Limited (“Google”),
Gordon House, Barrow Street, Dublin 4, Ireland.
Google offers a globally distributed content delivery network. Technically, the transfer of information
between your browser and our website is routed through the Google network. This enables us to increase
the global accessibility and performance of our website.
The use of Google Cloud CDN is based on our legitimate interest in the most error-free and secure provision
of our website (Art. 6(1)(f) GDPR).
Data transmission to the US is based on the Standard Contractual Clauses (SCC) of the European
Commission. Details can be found here:
https://cloud.google.com/terms/eu-model-contract-clause.
You can find more information about Google Cloud CDN here: https://cloud.google.com/cdn/docs/overview?hl=de.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an
agreement between the European Union and the US, which is intended to ensure compliance with European
data protection standards for data processing in the US. Every company certified under the DPF is obliged to
comply with these data protection standards. For more information, please contact the provider under the
following link:
https://www.dataprivacyframework.gov/participant/5780.
Data processing
We have concluded a data processing agreement (DPA) for the use of the above-mentioned service. This is a
contract mandated by data privacy laws that guarantees that they process personal data of our website
visitors only based on our instructions and in compliance with the GDPR.
3. General information and mandatory information
Data protection
The operators of this website and its pages take the protection of your personal data very seriously. Hence,
we handle your personal data as confidential information and in compliance with the statutory data
protection regulations and this Data Protection Declaration.
Whenever you use this website, a variety of personal information will be collected. Personal data comprises
data that can be used to personally identify you. This Data Protection Declaration explains which data we
collect as well as the purposes we use this data for. It also explains how, and for which purpose the
information is collected.
We herewith advise you that the transmission of data via the Internet (i.e., through e-mail communications)
may be prone to security gaps. It is not possible to completely protect data against third-party access.
Information about the responsible party (referred to as the “controller” in the GDPR)
The data processing controller on this website is:
Attorney Dr. Andreas Dürr, M.Jur. (Oxford)
Friedenheimer Brücke 20
80639 München
Phone: +49 89 25001540
Email: info@kanzlei-duerr.de
The controller is the natural person or legal entity that single-handedly or jointly with others makes
decisions as to the purposes of and resources for the processing of personal data (e.g., names, e-mail
addresses, etc.).
Storage duration
Unless a more specific storage period has been specified in this privacy policy, your personal data will remain
with us until the purpose for which it was collected no longer applies. If you assert a justified request for
deletion or revoke your consent to data processing, your data will be deleted, unless we have other legally
permissible reasons for storing your personal data (e.g., tax or commercial law retention periods); in the
latter case, the deletion will take place after these reasons cease to apply.
General information on the legal basis for the data processing on this website
If you have consented to data processing, we process your personal data on the basis of Art. 6(1)(a) GDPR or
Art. 9 (2)(a) GDPR, if special categories of data are processed according to Art. 9 (1) DSGVO. In the case of
explicit consent to the transfer of personal data to third countries, the data processing is also based on Art.
49 (1)(a) GDPR. If you have consented to the storage of cookies or to the access to information in your end
device (e.g., via device fingerprinting), the data processing is additionally based on § 25 (1) TDDDG. The
consent can be revoked at any time. If your data is required for the fulfillment of a contract or for the
implementation of pre-contractual measures, we process your data on the basis of Art. 6(1)(b) GDPR.
Furthermore, if your data is required for the fulfillment of a legal obligation, we process it on the basis of Art.
6(1)(c) GDPR. Furthermore, the data processing may be carried out on the basis of our legitimate interest
according to Art. 6(1)(f) GDPR. Information on the relevant legal basis in each individual case is provided in
the following paragraphs of this privacy policy.
Recipients of personal data
In the scope of our business activities, we cooperate with various external parties. In some cases, this also
requires the transfer of personal data to these external parties. We only disclose personal data to external
parties if this is required as part of the fulfillment of a contract, if we are legally obligated to do so (e.g.,
disclosure of data to tax authorities), if we have a legitimate interest in the disclosure pursuant to Art. 6 (1)(f)
GDPR, or if another legal basis permits the disclosure of this data. When using processors, we only disclose
personal data of our customers on the basis of a valid contract on data processing. In the case of joint
processing, a joint processing agreement is concluded.
Revocation of your consent to the processing of data
A wide range of data processing transactions are possible only subject to your express consent. You can also
revoke at any time any consent you have already given us. This shall be without prejudice to the lawfulness
of any data collection that occurred prior to your revocation.
Right to object to the collection of data in special cases; right to object to direct
advertising (Art. 21 GDPR)
In the event that data are processed on the basis of Art. 6(1)(e) or (f) GDPR, you have the right to at any time object to the processing of your personal data based on grounds arising from your unique situation. This also applies to any profiling based on these provisions. To determine the legal basis, on which any processing of data is based, please consult this data protection declaration. If you log an objection, we will no longer process your affected personal data, unless we are in a position to present compelling protection worthy grounds for the processing of your data that outweigh your interests, rights and freedoms or if the purpose of the processing is the claiming, exercising or defence of legal entitlements (objection pursuant to Art. 21(1) GDPR).
If your personal data is being processed in order to engage in direct advertising, you have the right to object to the processing of your affected personal data for the purposes of such advertising at any time. This also applies to profiling to the extent that it is affiliated with such direct advertising. If you object, your personal data will subsequently no longer be used for direct advertising purposes (objection pursuant to Art. 21(2) GDPR).
Right to log a complaint with the competent supervisory agency
In the event of violations of the GDPR, data subjects are entitled to log a complaint with a supervisory
agency, in particular in the member state where they usually maintain their domicile, place of work or at the
place where the alleged violation occurred. The right to log a complaint is in effect regardless of any other
administrative or court proceedings available as legal recourses.
Right to data portability
You have the right to have data that we process automatically on the basis of your consent or in fulfillment of
a contract handed over to you or to a third party in a common, machine-readable format. If you should
demand the direct transfer of the data to another controller, this will be done only if it is technically feasible.
Information about, rectification and eradication of data
Within the scope of the applicable statutory provisions, you have the right to demand information about
your archived personal data, their source and recipients as well as the purpose of the processing of your data
at any time. You may also have a right to have your data rectified or eradicated. If you have questions about
this subject matter or any other questions about personal data, please do not hesitate to contact us at any
time.
Right to demand processing restrictions
You have the right to demand the imposition of restrictions as far as the processing of your personal data is
concerned. To do so, you may contact us at any time. The right to demand restriction of processing applies in
the following cases:
- In the event that you should dispute the correctness of your data archived by us, we will usually need
some time to verify this claim. During the time that this investigation is ongoing, you have the right to
demand that we restrict the processing of your personal data. - If the processing of your personal data was/is conducted in an unlawful manner, you have the option to
demand the restriction of the processing of your data instead of demanding the eradication of this data. - If we do not need your personal data any longer and you need it to exercise, defend or claim legal
entitlements, you have the right to demand the restriction of the processing of your personal data instead
of its eradication. - If you have raised an objection pursuant to Art. 21(1) GDPR, your rights and our rights will have to be
weighed against each other. As long as it has not been determined whose interests prevail, you have the
right to demand a restriction of the processing of your personal data.
If you have restricted the processing of your personal data, these data – with the exception of their archiving –
may be processed only subject to your consent or to claim, exercise or defend legal entitlements or to
protect the rights of other natural persons or legal entities or for important public interest reasons cited by
the European Union or a member state of the EU.
SSL and/or TLS encryption
For security reasons and to protect the transmission of confidential content, such as purchase orders or
inquiries you submit to us as the website operator, this website uses either an SSL or a TLS encryption
program. You can recognize an encrypted connection by checking whether the address line of the browser
switches from “http://” to “https://” and also by the appearance of the lock icon in the browser line.
If the SSL or TLS encryption is activated, data you transmit to us cannot be read by third parties.
Rejection of unsolicited e-mails
We herewith object to the use of contact information published in conjunction with the mandatory
information to be provided in our Site Notice to send us promotional and information material that we have
not expressly requested. The operators of this website and its pages reserve the express right to take legal
action in the event of the unsolicited sending of promotional information, for instance via SPAM messages.
4. Recording of data on this website
Cookies
Our websites and pages use what the industry refers to as “cookies.” Cookies are small data packages that do
not cause any damage to your device. They are either stored temporarily for the duration of a session
(session cookies) or they are permanently archived on your device (permanent cookies). Session cookies are
automatically deleted once you terminate your visit. Permanent cookies remain archived on your device
until you actively delete them, or they are automatically eradicated by your web browser.
Cookies can be issued by us (first-party cookies) or by third-party companies (so-called third-party cookies).
Third-party cookies enable the integration of certain services of third-party companies into websites (e.g.,
cookies for handling payment services).
Cookies have a variety of functions. Many cookies are technically essential since certain website functions
would not work in the absence of these cookies (e.g., the shopping cart function or the display of videos).
Other cookies may be used to analyze user behavior or for promotional purposes.
Cookies, which are required for the performance of electronic communication transactions, for the provision
of certain functions you want to use (e.g., for the shopping cart function) or those that are necessary for the
optimization (required cookies) of the website (e.g., cookies that provide measurable insights into the web audience), shall be stored on the basis of Art. 6(1)(f) GDPR, unless a different legal basis is cited. The
operator of the website has a legitimate interest in the storage of required cookies to ensure the technically
error-free and optimized provision of the operator’s services. If your consent to the storage of the cookies
and similar recognition technologies has been requested, the processing occurs exclusively on the basis of
the consent obtained (Art. 6(1)(a) GDPR and § 25 (1) TDDDG); this consent may be revoked at any time.
You have the option to set up your browser in such a manner that you will be notified any time cookies are
placed and to permit the acceptance of cookies only in specific cases. You may also exclude the acceptance of
cookies in certain cases or in general or activate the delete-function for the automatic eradication of cookies
when the browser closes. If cookies are deactivated, the functions of this website may be limited.
Which cookies and services are used on this website can be found in this privacy policy.
Consent with Complianz
Our website uses Complianz’s consent technology to obtain your consent to store certain cookies on your
device or for the use of certain technologies and to document this consent in a manner compliant with data
protection regulations. The provider of this technology is Complianz B.V., Kalmarweg 14-5, 9723 JG
Groningen, the Netherlands (hereinafter “Complianz”).
Complianz is hosted on our servers, so no connection to the servers of the provider of Complianz is
established. Complianz stores a cookie in your browser in order to be able to allocate the consents granted
to you or their revocation. The data collected in this way is stored until you request us to delete it, delete the
Complianz cookie yourself or until the purpose for storing the data no longer applies. Mandatory legal
storage obligations remain unaffected.
Complianz serves to obtain the legally required consent for the use of cookies. The legal basis for this is Art.
6(1)(c) GDPR.
Contact form
If you submit inquiries to us via our contact form, the information provided in the contact form as well as any
contact information provided therein will be stored by us in order to handle your inquiry and in the event
that we have further questions. We will not share this information without your consent.
The processing of these data is based on Art. 6(1)(b) GDPR, if your request is related to the execution of a
contract or if it is necessary to carry out pre-contractual measures. In all other cases the processing is based
on our legitimate interest in the effective processing of the requests addressed to us (Art. 6(1)(f) GDPR) or
on your agreement (Art. 6(1)(a) GDPR) if this has been requested; the consent can be revoked at any time.
The information you have entered into the contact form shall remain with us until you ask us to eradicate the
data, revoke your consent to the archiving of data or if the purpose for which the information is being
archived no longer exists (e.g., after we have concluded our response to your inquiry). This shall be without
prejudice to any mandatory legal provisions, in particular retention periods.
Request by e-mail or telephone
If you contact us by e-mail or telephone your request, including all resulting personal data (name,
request) will be stored and processed by us for the purpose of processing your request. We do not pass these
data on without your consent.
These data are processed on the basis of Art. 6(1)(b) GDPR if your inquiry is related to the fulfillment of a
contract or is required for the performance of pre-contractual measures. In all other cases, the data are
processed on the basis of our legitimate interest in the effective handling of inquiries submitted to us (Art. 6(1)(f) GDPR) or on the basis of your consent (Art. 6(1)(a) GDPR) if it has been obtained; the consent can be
revoked at any time.
The data sent by you to us via contact requests remain with us until you request us to delete, revoke your
consent to the storage or the purpose for the data storage lapses (e.g. after completion of your request).
Mandatory statutory provisions - in particular statutory retention periods - remain unaffected.
5. Social Media
This website uses elements of the LinkedIn network. The provider is LinkedIn Ireland Unlimited Company,
Wilton Plaza, Wilton Place, Dublin 2, Ireland.
Any time you access a page of this website that contains elements of LinkedIn, a connection to LinkedIn’s
servers is established. LinkedIn is notified that you have visited this website with your IP address. If you click
on LinkedIn’s “Recommend” button and are logged into your LinkedIn account at the time, LinkedIn will be in
a position to allocate your visit to this website to your user account. We have to point out that we as the
provider of the websites do not have any knowledge of the content of the transferred data and its use by
LinkedIn.
The use of this service is based on your consent in accordance with Art. 6 (1)(a) GDPR and § 25 (1) TDDDG.
Consent can be revoked at any time.
Data transmission to the US is based on the Standard Contractual Clauses (SCC) of the European
Commission. Details can be found here:
https://www.linkedin.com/help/linkedin/answer/a1343190/datenubertragung-aus-der-eu-dem-ewr-und-der-schweiz?lang=de
For further information on this subject, please consult LinkedIn’s Data Privacy Declaration at:
https://www.linkedin.com/legal/privacy-policy.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an
agreement between the European Union and the US, which is intended to ensure compliance with European
data protection standards for data processing in the US. Every company certified under the DPF is obliged to
comply with these data protection standards. For more information, please contact the provider under the
following link:
https://www.dataprivacyframework.gov/participant/5448.
6. Analysis tools and advertising
Google Analytics
This website uses functions of the web analysis service Google Analytics. The provider of this service is
Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
Google Analytics enables the website operator to analyze the behavior patterns of website visitors. To that
end, the website operator receives a variety of user data, such as pages accessed, time spent on the page, the
utilized operating system and the user’s origin. This data is assigned to the respective end device of the user.
An assignment to a user-ID does not take place.
Furthermore, Google Analytics allows us to record your mouse and scroll movements and clicks, among
other things. Google Analytics uses various modeling approaches to augment the collected data sets and
uses machine learning technologies in data analysis.
Google Analytics uses technologies that make the recognition of the user for the purpose of analyzing the
user behavior patterns (e.g., cookies or device fingerprinting). The website use information recorded by
Google is, as a rule transferred to a Google server in the United States, where it is stored.
The use of these services occurs on the basis of your consent pursuant to Art. 6(1)(a) GDPR and § 25(1)
TDDDG. You may revoke your consent at any time.
Data transmission to the US is based on the Standard Contractual Clauses (SCC) of the European
Commission. Details can be found here:
https://business.safety.google/adscontrollerterms/sccs/.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an
agreement between the European Union and the US, which is intended to ensure compliance with European
data protection standards for data processing in the US. Every company certified under the DPF is obliged to
comply with these data protection standards. For more information, please contact the provider under the
following link:
https://www.dataprivacyframework.gov/participant/5780.
IP Anonymization
Google Analytics IP anonymization is active. As a result, your IP address will be abbreviated by Google within
the member states of the European Union or in other states that have ratified the Convention on the
European Economic Area prior to its transmission to the United States. The full IP address will be
transmitted to one of Google’s servers in the United States and abbreviated there only in exceptional cases.
On behalf of the operator of this website, Google shall use this information to analyze your use of this
website to generate reports on website activities and to render other services to the operator of this website
that are related to the use of the website and the Internet. The IP address transmitted in conjunction with
Google Analytics from your browser shall not be merged with other data in Google’s possession.
Browser Plugin
You can prevent the recording and processing of your data by Google by downloading and installing the
browser plugin available under the following link:
https://tools.google.com/dlpage/gaoptout?hl=de.
For more information about the handling of user data by Google Analytics, please consult Google’s Data
Privacy Declaration at:
https://support.google.com/analytics/answer/6004245?hl=de.
Contract data processing
We have executed a contract data processing agreement with Google and are implementing the stringent
provisions of the German data protection agencies to the fullest when using Google Analytics.
Google Ads
The website operator uses Google Ads. Google Ads is an online promotional program of Google Ireland
Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
Google Ads enables us to display ads in the Google search engine or on third-party websites, if the user
enters certain search terms into Google (keyword targeting). It is also possible to place targeted ads based
on the user data Google has in its possession (e.g., location data and interests; target group targeting). As the
website operator, we can analyze these data quantitatively, for instance by analyzing which search terms
resulted in the display of our ads and how many ads led to respective clicks.
The use of these services occurs on the basis of your consent pursuant to Art. 6(1)(a) GDPR and § 25(1)
TDDDG. You may revoke your consent at any time.
Data transmission to the US is based on the Standard Contractual Clauses (SCC) of the European
Commission. Details can be found here:
https://policies.google.com/privacy/frameworks and https://business.safety.google/controllerterms/.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an
agreement between the European Union and the US, which is intended to ensure compliance with European
data protection standards for data processing in the US. Every company certified under the DPF is obliged to
comply with these data protection standards. For more information, please contact the provider under the
following link:
https://www.dataprivacyframework.gov/participant/5780.
Google AdSense
This website uses Google AdSense, a service for the integration of ads. The provider of this service is Google
Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
With the assistance of Google Adsense, we are in a position to place targeted ads by third parties on our site.
The contents of the ads are based on your interests, which Google determines based on your past user
patterns. Moreover, when choosing compatible ads, context information, such as your location, the content
of the visited website or Google search terms you have entered, will be taken into account.
Google AdSense uses Cookies, Web Beacons (invisible graphics) and comparable recognition technologies.
As a result, it is possible to analyze information, such as visitor traffic data, on these sites.
The usage information for this website (including your IP address) recorded by Google Adsense and delivery
of advertising formats are transferred to a Google server in the United States, where the information is
stored. Google may share this information with one of its contracting partners. However, Google will not link
your IP address with any other of your stored information.
The use of these services occurs on the basis of your consent pursuant to Art. 6(1)(a) GDPR and § 25(1)
TDDDG. You may revoke your consent at any time.
Data transmission to the US is based on the Standard Contractual Clauses (SCC) of the European
Commission. Details can be found here:
https://business.safety.google/adscontrollerterms/sccs/.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an
agreement between the European Union and the US, which is intended to ensure compliance with European
data protection standards for data processing in the US. Every company certified under the DPF is obliged to
comply with these data protection standards. For more information, please contact the provider under the
following link:
https://www.dataprivacyframework.gov/participant/5780.
Google Ads Remarketing
This website uses the functions of Google Ads Remarketing. The provider of these solutions is Google
Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
With Google Ads Remarketing, we can assign people who interact with our online offering to specific target
groups in order to subsequently display interest-based advertising to them in the Google advertising
network (remarketing or retargeting).
Moreover, it is possible to link the advertising target groups generated with Google Ads Remarketing to
device encompassing functions of Google. This makes it possible to display interest-based customized
advertising messages, depending on your prior usage and browsing patterns on a device (e.g., cell phone) in a
manner tailored to you as well as on any of your devices (e.g., tablet or PC).
If you have a Google account, you have the option to object to personalized advertising under the following
link:
https://adssettings.google.com/anonymous?hl=de.
The use of these services occurs on the basis of your consent pursuant to Art. 6(1)(a) GDPR and § 25(1)
TDDDG. You may revoke your consent at any time.
For further information and the pertinent data protection regulations, please consult the Data Privacy
Policies of Google at:
https://policies.google.com/technologies/ads?hl=de.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an
agreement between the European Union and the US, which is intended to ensure compliance with European
data protection standards for data processing in the US. Every company certified under the DPF is obliged to
comply with these data protection standards. For more information, please contact the provider under the
following link:
https://www.dataprivacyframework.gov/participant/5780.
Google Conversion Tracking
This website uses Google Conversion Tracking. The provider of this service is Google Ireland Limited
(“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
With the assistance of Google Conversion Tracking, we are in a position to recognize whether the user has
completed certain actions. For instance, we can analyze the how frequently which buttons on our website
have been clicked and which products are reviewed or purchased with particular frequency. The purpose of
this information is to compile conversion statistics. We learn how many users have clicked on our ads and
which actions they have completed. We do not receive any information that would allow us to personally
identify the users. Google as such uses cookies or comparable recognition technologies for identification
purposes.
The use of these services occurs on the basis of your consent pursuant to Art. 6(1)(a) GDPR and § 25(1)
TDDDG. You may revoke your consent at any time.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an
agreement between the European Union and the US, which is intended to ensure compliance with European
data protection standards for data processing in the US. Every company certified under the DPF is obliged to
comply with these data protection standards. For more information, please contact the provider under the
following link:
https://www.dataprivacyframework.gov/participant/5780.
Meta-Pixel (Formerly Facebook Pixel)
To measure conversion rates, this website uses the visitor activity pixel of Meta. The provider of this service
is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. According to Meta’s statement
the collected data will be transferred to the USA and other third-party countries too.
This tool allows the tracking of page visitors after they have been linked to the website of the provider after
clicking on a Meta ad. This makes it possible to analyze the effectiveness of Meta ads for statistical and
market research purposes and to optimize future advertising campaigns.
For us as the operators of this website, the collected data is anonymous. We are not in a position to arrive at
any conclusions as to the identity of users. However, Meta archives the information and processes it, so that
it is possible to make a connection to the respective user profile on Facebook or Instagram and Meta is in a
position to use the data for its own promotional purposes in compliance with the Meta Data Usage Policy (https://de-de.facebook.com/about/privacy/).
This enables Meta to display ads on Facebook or Instagram and
other advertising channels. We as the operator of this website have no control over the use of such data.
The use of these services occurs on the basis of your consent pursuant to Art. 6(1)(a) GDPR and § 25(1)
TDDDG. You may revoke your consent at any time.
Insofar as personal data is collected on our website with the help of the tool described here and forwarded to Meta, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Art. 26 DSGVO). The joint responsibility is limited exclusively to the collection of the data and its forwarding to Meta. The processing by Meta that takes place after the onward transfer is not part of the joint responsibility. The obligations incumbent on us have been jointly set out in a joint processing agreement. The wording of the agreement can be found under:
https://www.facebook.com/legal/controller_addendum.
According to this agreement, we are responsible for providing the privacy information when using the Meta tool and for the privacy-secure implementation of the tool on our website. Meta is responsible for the data security of Meta products. You can assert data subject rights (e.g., requests for information) regarding data processed by Facebook or Instagram directly with Meta. If you assert the data subject rights with us, we are obliged to forward them to Meta.
Data transmission to the US is based on the Standard Contractual Clauses (SCC) of the European
Commission. Details can be found here:
https://www.facebook.com/legal/EU_data_transfer_addendum and https://de-de.facebook.com/help/566994660333381.
You also have the option to deactivate the remarketing function “Custom Audiences” in the ad settings
section under https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. To do this, you must be logged in to Facebook.
If you do not have a Facebook or Instagram account, you can deactivate any user-based advertising by Meta
on the website of the European Interactive Digital Advertising Alliance:
http://www.youronlinechoices.com/de/praferenzmanagement/.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the US, which is intended to ensure compliance with European
data protection standards for data processing in the US. Every company certified under the DPF is obliged to comply with these data protection standards. For more information, please contact the provider under the
following link:
https://www.dataprivacyframework.gov/participant/4452.
Meta Conversion API
We have integrated the Meta Conversion API into this website. The provider of this service is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. However, based on the information
provided by Meta, the recorded data is also transmitted to the United States and other Non-EU and Non-EEZ countries.
Meta Conversion API enables us to record the interactions of our website visitors with our website and to
share this information with Meta to improve the promotional performance with Facebook and Instagram.
To do this, in particular the time you accessed the site, the website you accessed, your IP address and your
user agent, as well as, if applicable, other specific data (e.g., purchased products, value of the shopping cart
and currency) are tracked. For a complete overview of the tracked data, please visit:
https://developers.facebook.com/docs/marketing-api/conversions-api/parameters.
The use of this service occurs on the basis of your consent pursuant to Art. 6 Sect. 1 lit. a GDPR and § 25 Sect.
1 TDDDG. You may revoke your consent at any time.
If personal data is collected on our website with the assistance of the tool described herein and if it is shared with Meta, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland shall be jointly responsible for the processing of your data, i.e., we are the data controllers (Art. 26 GDPR). This shared responsibility is limited exclusively to the recording of your data and its sharing with Meta. The processing that occurs after the data has been shared with Meta is not part of this shared responsibility. The obligations we share responsibility for have been documented in an agreement on joint processing. The concrete wording of this agreement can be found at:
https://www.facebook.com/legal/controller_addendum.
According to this agreement, we are responsible for the provision of the data protection information when using the Meta tool and for the data protection law compliant secure implementation of the tool on our website. Meta is liable for the data security of Meta products. You may request information on your rights as a data subject (e.g., request for information) related to the data processed by Facebook or Instagram directly from Meta. If you claim any data subject rights with
us, we are required to forward your request to Meta.
The transfer of data to the United States is based on the standard contract clauses of the EU commission. For
details please visit:
https://www.facebook.com/legal/EU_data_transfer_addendum and https://de-de.facebook.com/help/566994660333381.
In Meta’s data privacy policy, you will find additional information pertaining to the protection of your privacy:
https://de-de.facebook.com/about/privacy/.
You can also deactivate the remarketing function ‘Custom Audiences’ in the settings for adverts at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. To do this, you must be logged in to Facebook.
If you do not have a Facebook account with Facebook or Instagram, you can deactivate usage-based advertising from Meta on the website of the European Interactive Digital Advertising Alliance:
http://www.youronlinechoices.com/de/praferenzmanagement/.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the US, which is intended to ensure compliance with European data protection standards for data processing in the US. Every company certified under the DPF is obliged to comply with these data protection standards. For more information, please contact the provider under the
following link:
https://www.dataprivacyframework.gov/participant/4452.
Meta Custom Audiences
We use Meta Custom Audiences. The provider of this service is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland.
Whenever you visit or use our website and apps, utilize our portfolio (e.g., participation in sweepstakes), transfer data to us or interact with the Facebook or Instagram content of our company, we record related
personal data. In the event that you have given us your consent to the use of Meta Custom Audiences, we will share these data with Meta to put Meta in a position to send you compatible ads. These data may also be
used to defined target audiences (Lookalike Audiences).
Meta processes this data as our contract processor. Details can be found in Meta's terms of use: https://www.facebook.com/legal/terms/customaudience.
The use of these services occurs on the basis of your consent pursuant to Art. 6(1)(a) GDPR and § 25(1) TDDDG. You may revoke your consent at any time.
The data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.facebook.com/legal/terms/customaudience and https://www.facebook.com/legal/terms/dataprocessing.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the US, which is intended to ensure compliance with European data protection standards for data processing in the US. Every company certified under the DPF is obliged to comply with these data protection standards. For more information, please contact the provider under the following link:
https://www.dataprivacyframework.gov/participant/4452.
7. Plugins and Tools
Google Fonts (Local Hosting)
This website uses so-called Google Fonts provided by Google to ensure the uniform use of fonts on this site. These Google fonts are locally installed so that a connection to Google’s servers will not be established in conjunction with this application.
Further information on Google Fonts can be found at https://developers.google.com/fonts/faq and in Google's privacy policy: https://policies.google.com/privacy?hl=de.
Google Maps
This page uses the Google Maps map service. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland. With the help of this service, we can integrate map material on our website.
To enable the use of the Google Maps features, your IP address must be stored. As a rule, this information is transferred to one of Google’s servers in the United States, where it is archived. The operator of this website
has no control over the data transfer. In case Google Maps has been activated, Google has the option to use Google Fonts for the purpose of the uniform depiction of fonts. When you access Google Maps, your
browser will load the required web fonts into your browser cache, to correctly display text and fonts.
We use Google Maps to present our online content in an appealing manner and to make the locations disclosed on our website easy to find. This constitutes a legitimate interest as defined in Art. 6(1)(f) GDPR. If
appropriate consent has been obtained, the processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and § 25 (1) TDDDG, insofar the consent includes the storage of cookies or the access to information
in the user’s end device (e.g., device fingerprinting) within the meaning of the TDDDG. This consent can be
revoked at any time.
The data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://privacy.google.com/businesses/gdprcontrollerterms/ and https://privacy.google.com/businesses/gdprcontrollerterms/sccs/.
More information on the handling of user data can be found in Google's privacy policy: https://policies.google.com/privacy?hl=de.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the US, which is intended to ensure compliance with European
data protection standards for data processing in the US. Every company certified under the DPF is obliged to comply with these data protection standards. For more information, please contact the provider under the
following link:
https://www.dataprivacyframework.gov/participant/5780.